EUROPEAN OPERATION ESTABLISHED

For driver-optional tractor maker

Friday, 20 December 2024

Monarch Tractor has announced the establishment of Monarch Tractor Europe, N.V.  

With the official launch of this new legal entity, the manufacturer of the MK-V driver-optional, electric tractor, say they are now positioned for sales in the European market. 

The European operation is based in Antwerp, Belgium and serves as the business entity for all European operations. The European team is headed by Stéphane Jacobs who, in the role of managing director of Europe, will oversee a leadership team responsible for developing and deploying European " . . market entry, growth, and strategy".  

Stéphane said, "This milestone reflects our long-term engagement to serve the European market with a portfolio of solutions fulfilling the requirements of European farmers."

Monarch Tractor CEO and co-founder, Praveen Penmetsa added, “With Monarch’s ongoing strategic growth journey, the expansion to Europe is a logical next step with planned local manufacturing, an R&D hub, a digital centre of excellence, and its EU headquarters in Flanders, Belgium."